The following are the components of the Terrell Chamber of Commerce’s agreement with the City of Terrell to promote and support local small businesses. We’ve provided a summary of efforts made to support this initiative.
Assist businesses with understanding emergency protocols put in place by federal, state and local governments
Resources Page on the Chamber and EDC websites, which we update regularly as we learn of new resources to share.
Terrell Businesses Resources Facebook Group to share information with local businesses. This group has 73 local business members
Market local businesses
We have several campaigns locally and regionally to promote Terrell businesses. They include:
Terrell Cash Program
Terrell Cash is a community currency program. Certificates can be purchased as gifts and redeemed at participating retail, restaurant, and service merchants. We opened participation to any local merchant – member or prospective member. Currently we have 24 merchants participating.
Shop in Terrell Advertising Campaign
We have secured the following paid advertising placements for our Shop Terrell campaign, which promotes downtown, The Shops at Terrell (Tanger Outlets) and Crossroads.
Shop Home for the Holidays
We coordinated a two-day shopping event promoting shopping at downtown businesses on Black Friday and Small Business Saturday with a raffle drawing for two different gift baskets with donations from participating businesses and Terrell Cash donated by the Chamber. Total value of each basket was over $400. This was promoted locally through newspaper ads, Facebook ad and posts, and signage.
Provide office space and meeting space and operational assistance from Trinity Valley Small Business Assistance Program and other small-business workforce programs
The Trinity Valley SBDC is available to meet with business owners in Terrell at any time. It is a free resource. We do have a partnership where we provide use of our office space as a scheduled date once per month, but they are also free to use it at any time as businesses in Terrell need to meet. Provide information in Spanish and English
Dora Trejo, Chamber Events Coordinator, is fluent in Spanish. She has provided Spanish translation for some materials related to this effort as needed, including the Farmers to Families program.
Provide outreach to Terrell small businesses that might not have traditionally participated in Chamber of Commerce activities
We obtained a list from the State Comptroller’s office of sales tax permit holders in Terrell and called 465 of those for whom we were able to find contact information. We made them aware of the resources page on the website and addressed any questions they had regarding funding, etc. We let them know we are available to assist with any questions or concerns they have during this difficult time.
The Facebook Group pages were also made available to anyone, as well as the surveys. We had several non-member respondents. We opened our virtual networking events up to non-members to participate as well.